There are many ways to get cardio exercise, but running remains among the most popular modalities. According to a 2017 survey, there are more than an estimated 600 million runners worldwide, funneling billions of dollars into the running gear industry.
With such a massive market, how do you know if the shoes, apparel, and other running gear that you’re looking to purchase is actually any good?
Today, we’re covering one of the industry frontrunners— the aptly-titled On Running brand and their signature CloudTec technology that’s become the go-to shoe of more than 7 million athletes worldwide. Read on for more!
Introduction to On Running
On Running was founded in 2010 when retired Swiss athlete Olivier Bernhard endeavored to create the world’s best running shoe. He fashioned a few prototypes out of garden hose before getting his two friends Caspar Coppetti and David Allenmann on board.
And so the three amigos began innovating their patented CloudTec technology in pursuit of making and manufacturing the best high-performance running shoe on the planet.
Their fine work in the fitness industry has earned them an ISPO BrandNew Award in 2010, the endorsement of millions of athletes worldwide, and an impressive net worth of $5.5 billion.
But On Running is more than just a successful venture; it’s a lifestyle brand. The minds behind On Running understand that, for many runners worldwide, running is not just a means to an end. It’s a way to achieve a heightened state of being where the rest of the world just melts away and you’re left with positive, creative energy that will fuel you long after you finish your run.
On Running understands the cathartic effect of a good runner’s high, so they seek to provide the best running experience possible to promote better health, fitness, and wellness.
What Makes On Cloud Shoes Different
CloudTec shoes were created by athletes for athletes looking to take their game to the next level. On Running cloud shoes are engineered to enhance the takeoff speed of each foot as you enter your stride while providing plenty of cushioning to support the foot and ensure running longevity.
And, while many companies make lofty promises without the evidence to back it up, On Running offers actual science to support their claims. According to the Journal of Sports Sciences, researchers observed a lower heart rate and blood lactate concentration in runners using On Cloud sneakers versus conventional running shoes.
Runners using On Running cloud shoes were performing the same intensity and volume of exercise, but the physical impact was reduced, enabling the runners to run farther distances under less fatigue.
The Cloud Collection: The Different Types of On Cloud Shoes
On Running understands that running shoes are not “one size fits all,” so, just as with other popular brands of running shoes, they offer a specialized shoe for any and every need.
Here are some of the top On Cloud running shoes available now.
The Cloud 5 shoe is one of On Running’s best sellers, utilizing their CloudTec technology to offer cushy landings and powerful take-offs on each stride. The Cloud 5 features:
- Breathable antimicrobial mesh outer
- Zero-Gravity foam sole
- Speedboard midsole technology
- Molded heel for improved stability
- Made from sustainable materials
The Cloud 5 is as effective during regular walking and everyday movement as it is during high-intensity exercise. And it comes in a waterproof version for those rainy day runs!
As the name suggests, the Cloudmonster is a maximalist shoe to support those grueling endurance runs that keep going and going and going. The Cloudmonster features:
- Major incorporation of CloudTec technology
- Soft sock liner and upper
- Explosive Speedboard midsole
- Helion super foam for maximum cushioning
- Light, durable, temperature resistant construction
Beyond the smart implementation of technology, the Cloudmonster is visually and stylistically unique. There’s no reason your high-performance shoe can’t be high fashion too!
The Cloudeclipse takes everything that’s great about the Clydesdale-worthy Cloudmonster and turns it up to eleven. Features include:
- Double CloudTec Phase for ultra-smooth ride
- Helion super foam for minimal impact
- Ultra-thick midsole
- Grippy outsole for navigating adverse weather
- Engineered mesh upper for optimal breathability
- Functional embroidery zones provide extra forefoot support
On Running implements various intelligent design features to make a functional shoe that provides maximum comfort and performance.
Some folks don’t need as much support during training or every day while they’re out in the world. The Cloudsurfer is just right for these individuals, featuring the following:
- CloudTec Phase technology for active cushioning
- Computer-optimized midsole for our smoothest ride yet
- Made from 30% recycled materials while using less plastic
- Dyed using water-saving dope dye technology
Whether you’re engaged in HIIT, endurance running, weightlifting, or just going for a simple walk around the neighborhood, you’ll love your Cloudsurfer shoes!
The Cloudflow 4 shows are extremely light and fast. They are a great overall running shoes for many different styles, and include the following features:
- Helion™ superfoam cushioning
- Smooth and fast forward roll to increase pace easily
- Has a lightweight woven upper for maximum breathability
- Modeled from the Cloudboom Echo – which is the fastest shoe ever by On Running
Competitors to On Cloud Running Shoes
Athletes and footwear aficionados know there are many options when it comes to footwear. There are many top-tier alternatives to On Running’s Cloud shoe selection, including:
- Brooks Glycerin 20
- Nike Pegasus 39
- Hoka Clifton
While these options have their merits, and work well for many people who choose to purchase them over On Running shoes, they don’t feature the same level of technology. On Cloud shoes use state-of-the-art cushioning for maximum comfort and high-performance, and it’s what’s made them the favorite of both professional and amateur athletes worldwide.
On Running’s company ethos also resonates with experiencing a greater state of health and well-being through running, movement, and being out in the world. On Running is more than a collection of top-notch products; they’re a lifestyle brand.
On Cloud Apparel
No lifestyle brand would be complete without additional products to deck out your ensemble. While On Running specializes in creating custom shoes, their apparel line is quite impressive.
Here are some categories of ON Running apparel that were available:
Jackets: Lightweight and breathable running jackets designed to provide protection against the elements while allowing for optimal ventilation during runs.
Running Shorts: Shorts designed specifically for running with features such as moisture-wicking fabrics and comfortable designs to enhance the running experience.
T-Shirts and Tops: ON Running provides a range of running-specific tops, including short-sleeved and long-sleeved shirts, made from materials that wick away moisture to keep runners dry and comfortable.
Running Pants and Tights: Running pants and tights suitable for various weather conditions. These may include options for colder weather with added insulation.
Running Baselayers: Baselayers are designed to provide an extra layer of warmth and moisture management, often used in cooler temperatures.
Socks: ON Running produces running-specific socks with features like arch support, ventilation, and moisture-wicking properties to enhance comfort during runs.
Everything is made of high-quality and sustainably-sourced materials, keeping line with that admirable company ethos that’s helped make them one of the largest and most responsible fitness companies in the world today.
Why You Should Make On Cloud Shoes Your Next Purchase
Whether you want the best gear to make every run pleasurable, the most effective gear to minimize running-related injuries and keeping you healthy and injury-free mile after mile, the most sustainable gear to protect Mother Earth from irresponsible business practices of other industry leaders, or you literally just want to look great while you’re out and about, On Running is the best choice.
Grab your pair of On Cloud shoes today and find out for yourself!
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